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What is a Product Roadmap?

Whether they’re launching a new app, clothing line, or technology, product managers use a product roadmap to keep their teams working toward a common goal. These product roadmaps are visual tools, usually built inside software, that detail the vision and planning of the product. Product roadmaps serve a number of functions: Keep stakeholders aware of…

The Ultimate Guide to Product Management

Product management is responsible for ensuring a product’s success using research, careful planning, and multidisciplinary collaboration. Product managers work with sales, marketing, development, and executive teams to plan, oversee, and actualize new products. The job title has increased in popularity in recent years and many larger companies have multiple product managers that focus on specific…

Top Project Management Tools for 2022

Project management software (PM Software) helps teams plan, coordinate, task, and carry out projects. There is project management software tailored to just about every industry that makes work and collaboration more efficient and saves everyone time.  It’s important to choose a PM software with features that will best suit your business. For example, small businesses…

Improve UX on Your eCommerce Site With These 7 Tips

User experience, or UX, measures the value, ease of use, and enjoyability of interacting with a product or service. When it comes to your eCommerce site, the UX starts when users search for a product or service and continues through the process of purchasing, shipping, reviewing, and (hopefully not) returning.  User Experience directly impacts conversions…

How Can A Great Website Design Benefit Your Small Business?

As a small business owner, there’s no doubt that you’ve been told how important it is to have a quality website. Study after study shows beyond doubt that consumer spending habits are highly influenced by the internet and your small business website design has the opportunity to drive your bottom line. According to the GE…

How Can Website Design Affect SEO Results?

A lot of businesses think that website design and SEO are separate entities. On the contrary, the two should work together to make your website more successful. Effective SEO functions best when the website is set up to help both customers and crawlers navigate it.  Website design can either hurt or help SEO results, so…